Yesterday, we announced the initial results of our Global Remote Control Trends Study, a seven-country analysis of people’s use and views on their living room remote controls. Overall there was one clear message – living rooms are seeing more and more remotes. In fact, per the study, nearly half of all living rooms globally have four or more remotes. It’s no wonder approximately one out of five households have written their own “Remote Control for Dummies” list to keep track of how to use them all.
A few other interesting data points from the study included:
- From 2005-2010, people in all seven countries have increased the number of remotes taking up space on the living room table. The increase has been most dramatic in France and Australia, where the number of households with more than four remote controls has more than doubled.
- Around the world, about half of people surveyed agree that touch-screen remote controls would make their entertainment experience better.
- About 90 percent of global consumers surveyed view a good universal remote as a solid investment
Stay tuned here in the coming months as more data from the Global Remote Control Trends Study becomes available.