Behind the Design: Ultimate Ears 100 Blue Robot

Earlier this year, we announced the new Ultimate Ears 100, which come in five music genre-inspired designs. Whether your MP3 player is filled with electro beats or indie rock, hip hop or urban funk, the Ultimate Ears 100 allows you to choose earphones with styles that reflect your musical taste. Over the next few weeks, I thought I’d share some insights into what inspired each design.

Our first post is about my personal favorite design – the Ultimate Ears 100 Blue Robot. Inspired by such 80s-style electronic danceable songs, like MGMT’s “Kids,” the Ultimate Ears 100 Blue Robot is the perfect mix of originality and simplicity. Frankly, I just love the retro feel of this design.

Beyond style, these earphones sound great and feature up to 24 dBs of noise isolation so you can enjoy your music without distraction. So next time you’re looking for a fun, cool way to listen to your music, check out the independent style of the Ultimate Ears 100 Blue Robot.


Senior Manager - Global Product Marketing, Retail Pointing Devices