New Year, New Gear

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How to gear up for a highly productive and collaborative 2015—and stay within budget constraints

If economic prognosticators like Kiplinger are correct, businesses can look forward to an opportunity for strong gains in the year ahead. Consumer confidence is up. Job openings are at a near record level. Capital spending continues to rise. Now what? How do you prepare for acquiring and managing more business? How can you shore up existing customer relationships? What new equipment should you plan and budget for next year before this year comes to a close?

The year for video collaboration

It’s a very exciting time to be in the connect-via-video market. At Logitech we are seeing so many new and innovative ways that small businesses are using video collaboration in order to extend their reach and lower overall costs. My personal experience comes from being able to do weekly cross-country video calls with my Golf coach in Florida. This has created a whole new business model for them (Joey D) to sell lessons. I look forward to all of the fun and exiting ways this technology will transform business in the year to come.

From client presentations to virtual team planning and status sessions, face-to-face group video collaboration can help any business build stronger client relationships and expedite response times while also improving the bottom line by reducing employee travel time and expenses. With Logitech’s all-in-one camera/speakerphone ConferenceCams, the cost of equipping any meeting room with business-quality video conferencing is a fraction of what traditional systems cost. Now, anyone on a project team (including non-techies) can easily initiate a group video meeting using virtually any computer or tablet and UC platform like Cisco or Skype.

Logitech offers two plug-and-play ConferenceCam solutions: the CC3000e for conference room groups of six to ten and the BCC950, designed specifically for smaller collaboration spaces and groups of up to five.

The holiday break is coming up fast. But there’s still enough time left to prepare your office and team for a bigger, better, more collaborative 2015.

Happy New Year everybody. Share your end-of-year business planning tips in the comments below.