I wanted to personally update you on what we have been working on in the gaming group at Logitech. We spent the last six months thinking about what was missing in PC gaming accessories. We looked at what we believed in as ardent gamers and challenged ourselves to help make that difference when it really counts – at 3:45 in the morning when there is one more boss to slay, one more army to lead, and one more record to break.
This journey led us to a simple and powerful truth: Science Wins.
This is not a slogan; this is what we believe in. This is our passion. This is our heritage. It is time for us to step up. There is a significant gap in the PC gaming accessories market – too many products with a lot of flash but little substance. You have our commitment to put real science to work for you.
Science starts with questions: How far can we push the limits of speed, precision, reliability, and even intuitiveness? To answer those questions, there is no substitute for endless hours of rigorous research and development. This is why our mouse buttons are tested to 20 million clicks; like you, we didn’t take any shortcuts. The result is a line of precision tools that deliver what’s required for gamers to succeed.
I wanted you to be among the first to know that today we are announcing the new Logitech® G lineup. The new lineup exemplifies our passion for science and includes six redesigned mice and keyboard favorites and two new headsets, each one featuring advanced technology specifically designed to improve gamers’ performance.
From Delta Zero sensor technology for high accuracy cursor control to advanced surface materials for a comfortable precision grip to anti-ghosting keys, we are passionate about delivering gear that goes beyond your demands.
And we are so confident in our commitment to you that every new Logitech PC gaming product now comes with a 3-year warranty, worldwide.
My favorite is the Logitech G700s Rechargeable Gaming Mouse; in my opinion, it’s the zenith of all wireless gaming mice. This mouse is wireless but communicates with the computer at up to 1,000 times per second, making it up to eight times faster than a standard USB mouse. Plus, with our new advanced surface materials on the palm, sidegrips and primary buttons, the mouse is a joy to use through even the longest gaming sessions.
For a first look at the new Logitech G lineup, check out the video below from Charles Bathel, our gaming community and marketing coordinator. And let us know what you think in the comments below.
Thank you for joining us on this new journey. Great things are ahead for gaming.